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Mitigation Benefits Non-Technical Summary
Client
Thurrock Council (via Hatch)
Thurrock Council is a local government authority focused on community planning, environmental sustainability, and urban development. The council partnered with Hatch to create a report summarizing the mitigation benefits of the Lower Thames Crossing, aimed at informing a wide range of stakeholders.
Services
Report Design, Infographic and Iconography Design, Data Visualization, Information Layout and Structure
Project Scope
Designing for Clarity: Turning Technical Content into Accessible Insights
To communicate the complex technical findings of the Lower Thames Crossing mitigation benefits study, I designed a non-technical summary that made the information accessible to a broad audience, including non-technical stakeholders.
The design focused on clarity and navigability, using a colour-coded system to differentiate the four key mitigation strategies. Infographics and simplified data visualizations helped break down complex concepts, while strategically placed icons drew attention to critical impacts and next steps.
This approach not only ensured the report was visually engaging but also made it an effective tool for stakeholders to understand and take action on the findings. A clean, structured layout paired with strong visual cues allowed key messages to be communicated quickly and clearly, enhancing the report’s accessibility and impact.
Mitigation Benefits Non-Technical Summary
Client
Thurrock Council (via Hatch)
Thurrock Council is a local government authority focused on community planning, environmental sustainability, and urban development. The council partnered with Hatch to create a report summarizing the mitigation benefits of the Lower Thames Crossing, aimed at informing a wide range of stakeholders.
Services
Report Design, Infographic and Iconography Design, Data Visualization, Information Layout and Structure
Project Scope
Designing for Clarity: Turning Technical Content into Accessible Insights
To communicate the complex technical findings of the Lower Thames Crossing mitigation benefits study, I designed a non-technical summary that made the information accessible to a broad audience, including non-technical stakeholders.
The design focused on clarity and navigability, using a colour-coded system to differentiate the four key mitigation strategies. Infographics and simplified data visualizations helped break down complex concepts, while strategically placed icons drew attention to critical impacts and next steps.
This approach not only ensured the report was visually engaging but also made it an effective tool for stakeholders to understand and take action on the findings. A clean, structured layout paired with strong visual cues allowed key messages to be communicated quickly and clearly, enhancing the report’s accessibility and impact.
Mitigation Benefits Non-Technical Summary
Client
Thurrock Council (via Hatch)
Thurrock Council is a local government authority focused on community planning, environmental sustainability, and urban development. The council partnered with Hatch to create a report summarizing the mitigation benefits of the Lower Thames Crossing, aimed at informing a wide range of stakeholders.
Services
Report Design, Infographic and Iconography Design, Data Visualization, Information Layout and Structure
Project Scope
Designing for Clarity: Turning Technical Content into Accessible Insights
To communicate the complex technical findings of the Lower Thames Crossing mitigation benefits study, I designed a non-technical summary that made the information accessible to a broad audience, including non-technical stakeholders.
The design focused on clarity and navigability, using a colour-coded system to differentiate the four key mitigation strategies. Infographics and simplified data visualizations helped break down complex concepts, while strategically placed icons drew attention to critical impacts and next steps.
This approach not only ensured the report was visually engaging but also made it an effective tool for stakeholders to understand and take action on the findings. A clean, structured layout paired with strong visual cues allowed key messages to be communicated quickly and clearly, enhancing the report’s accessibility and impact.